Mad Brain & Almedia: 50% ROAS Boost for Word Farm

30%

higher D7 ROAS than all rewarded sources

Their state-of-the-art AdRevenue-based game Word Farm Adventure experienced a top ROAS that was 50% higher than the usual ROAS during our first three months of collaboration. Thanks to the unique game design and Almedia’s unique approach to creating offer structures that make users stick to their game for a long time.

How We Did It:

How We Did It:

  • Industry-leading product analytic stack, including state-of-the-art software, a dedicated data analytic team & customer success managers trained in understanding monetization strategies and how to build offer structures that complement them

  • Innovative product features that allow us to construct unique events independently and maximize user motivation/retention

  • Endless amount of events provided by our partner Mad Brain Games

Results:

Freecash shows a 30% higher D7 ROAS than all rewarded sources

Freecash shows increased retention using state-of-the-art product features

Freecash delivered over high-quality installs that achieved all their KPIs

“Almedia enabled us to achieve consistent monthly growth with profitable margins, fostering a sustainable path to success and ensuring long-term profitability."

“Almedia enabled us to achieve consistent monthly growth with profitable margins, fostering a sustainable path to success and ensuring long-term profitability."

“Almedia enabled us to achieve consistent monthly growth with profitable margins, fostering a sustainable path to success and ensuring long-term profitability."

Mad Brain Games

Mad Brain Games

The teams say thank you!

Working together with Mad Brain Games is a blast. From the start, they were always super responsive and made campaign optimizations easy. We are happy to have them as a top partner and look forward to scaling further with them!